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SwiftSku Brand Identity

A complete profile of SwiftSku's visual system — colors, typography, components, and personality — extracted from https://swiftsku.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#429ED8
Accent
#429ED8
Body Font
Inter
Heading
Plus Jakarta Sans

Color Palette

Brand palette extracted from https://swiftsku.com.

primary
#429ED8
rgb(66, 158, 216)
secondary
#0000EE
rgb(0, 0, 238)
accent
#429ED8
rgb(66, 158, 216)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#12141D
rgb(18, 20, 29)
link
#183B56
rgb(24, 59, 86)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Plus Jakarta Sans
Plus Jakarta Sans Google Fonts →
Plus Jakarta Sans, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

SwiftSku logo
Logo
SwiftSku favicon
Favicon

UI Components

Live previews rendered using SwiftSku's actual button styles.

input
background #FBFCFC textColor #717277 borderColor #ECECED borderRadius 5px shadow none
buttonPrimary
background #429ED8 textColor #FFFFFF borderRadius 8px shadow none
buttonSecondary
background #FFFFFF textColor #595B61 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: business owners

SwiftSku Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is SwiftSku's primary brand color?

SwiftSku's primary brand color is #429ED8. It anchors the visual identity across their website, product UI, and marketing materials.

What font does SwiftSku use?

SwiftSku uses Inter for body text and Plus Jakarta Sans for headings. Fonts were detected on https://swiftsku.com as part of their live design system.

Does SwiftSku use a light or dark theme?

SwiftSku's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find SwiftSku's logo?

SwiftSku's logo is available directly on their site (https://swiftsku.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://swiftsku.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by SwiftSku.

Methodology

Brand data on this page was extracted from https://swiftsku.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by SwiftSku.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Plus Jakarta Sans",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#429ED8",
    "secondary": "#0000EE",
    "accent": "#429ED8",
    "background": "#FFFFFF",
    "textPrimary": "#12141D",
    "link": "#183B56"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Plus Jakarta Sans"
    },
    "fontStacks": {
      "heading": [
        "Plus Jakarta Sans",
        "sans-serif"
      ],
      "body": [
        "Inter",
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "50px",
      "h2": "32px",
      "body": "21px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "8px"
  },
  "components": {
    "input": {
      "background": "#FBFCFC",
      "textColor": "#717277",
      "borderColor": "#ECECED",
      "borderRadius": "5px",
      "borderRadiusCorners": {
        "topLeft": "5px",
        "topRight": "5px",
        "bottomRight": "5px",
        "bottomLeft": "5px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#429ED8",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#595B61",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://cdn.prod.website-files.com/62dfc4641a4a7de3655322f0/630e4339e62ddc059c6f77e5_logo-big.svg",
    "favicon": "https://cdn.prod.website-files.com/62dfc4641a4a7de3655322f0/62f15a887971db1cfaa1357e_favicon-32*32.png",
    "ogImage": null
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Logo rejected: Red flags detected (menu word). Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name SwiftSku.",
    "confidence": 0.95,
    "rejected": true,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Get a Quote",
      "reasoning": "Button #1 'Get a Quote' uses the vibrant brand color #429ED8 and has action-oriented text, making it the primary CTA."
    },
    "secondary": {
      "index": 3,
      "text": "Get a Quote",
      "reasoning": "Button #3 'Get a Quote' has a different background color (#FFFFFF) and serves as a secondary option with less prominence."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "business owners"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand name SwiftSku.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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