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Sycamore Brand Identity

A complete profile of Sycamore's visual system — colors, typography, components, and personality — extracted from https://sycamore.so/. Built for designers, agents, and AI tools.

Download JSON
Primary
#E8DDD0
Accent
#E8DDD0
Body Font
Afacad
Heading
FeatureDisplay

Color Palette

Brand palette extracted from https://sycamore.so/.

primary
#E8DDD0
rgb(232, 221, 208)
secondary
#AAA19B
rgb(170, 161, 155)
accent
#E8DDD0
rgb(232, 221, 208)
background
#1A1520
rgb(26, 21, 32)
textPrimary
#1A1520
rgb(26, 21, 32)
link
#BFB5AD
rgb(191, 181, 173)

Typography

Each font links to its Google Fonts page where available.

primary
Afacad
heading
FeatureDisplay
FeatureDisplay Google Fonts →
FeatureDisplay, serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Sycamore logo
Logo
Sycamore favicon
Favicon
Sycamore social image
Social Card

UI Components

Live previews rendered using Sycamore's actual button styles.

buttonPrimary
background #E8DDD0 textColor #1A1520 borderRadius 2px shadow none
buttonSecondary
background #241E2A textColor #968D8A borderRadius 2px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals

Sycamore Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Sycamore's primary brand color?

Sycamore's primary brand color is #E8DDD0. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Sycamore use?

Sycamore uses Afacad for body text and FeatureDisplay for headings. Fonts were detected on https://sycamore.so/ as part of their live design system.

Does Sycamore use a light or dark theme?

Sycamore's primary site uses a dark color scheme, with a background of #1A1520.

Where can I find Sycamore's logo?

Sycamore's logo is available directly on their site (https://sycamore.so/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://sycamore.so/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Sycamore.

Methodology

Brand data on this page was extracted from https://sycamore.so/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Sycamore.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Afacad",
      "role": "unknown"
    },
    {
      "family": "JetBrains Mono",
      "role": "monospace"
    },
    {
      "family": "FeatureDisplay",
      "role": "display"
    }
  ],
  "colors": {
    "primary": "#E8DDD0",
    "secondary": "#AAA19B",
    "accent": "#E8DDD0",
    "background": "#1A1520",
    "textPrimary": "#1A1520",
    "link": "#BFB5AD"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Afacad",
      "heading": "FeatureDisplay"
    },
    "fontStacks": {
      "heading": [
        "FeatureDisplay",
        "serif"
      ],
      "body": [
        "Afacad",
        "sans-serif",
        "Arial",
        "Helvetica"
      ],
      "paragraph": [
        "Afacad",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "56px",
      "h2": "48px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#E8DDD0",
      "textColor": "#1A1520",
      "borderRadius": "2px",
      "borderRadiusCorners": {
        "topLeft": "2px",
        "topRight": "2px",
        "bottomRight": "2px",
        "bottomLeft": "2px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#241E2A",
      "textColor": "#968D8A",
      "borderRadius": "2px",
      "borderRadiusCorners": {
        "topLeft": "2px",
        "topRight": "2px",
        "bottomRight": "2px",
        "bottomLeft": "2px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://sycamore.so/favicon.svg",
    "ogImage": "https://sycamore.so/og-image.png",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of the main brand logo.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "See open rolesSee open roles",
      "reasoning": "Button #1 has a vibrant background color (#E8DDD0) and action-oriented text ('See open roles'), making it the primary CTA."
    },
    "secondary": {
      "index": 0,
      "text": "Sycamore raises $65 million",
      "reasoning": "Button #0 has a darker background (#241E2A) and less action-oriented text, making it suitable as a secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, and links to the homepage, which are strong indicators of the main brand logo.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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