Home · Branding · Ukama

Ukama Brand Identity

A complete profile of Ukama's visual system — colors, typography, components, and personality — extracted from http://www.ukama.com. Built for designers, agents, and AI tools.

Download JSON

Primary

#271452

Accent

#2190F6

Body Font

Work Sans

Heading

Rubik

Color Palette

Brand palette extracted from http://www.ukama.com.

primary

#271452

rgb(39, 20, 82)

secondary

#00D3EB

rgb(0, 211, 235)

accent

#2190F6

rgb(33, 144, 246)

background

#111C1D

rgb(17, 28, 29)

textPrimary

#111C1D

rgb(17, 28, 29)

link

#2190F6

rgb(33, 144, 246)

Typography

Each font links to its Google Fonts page where available.

primary

Work Sans

Work Sans Google Fonts →

heading

Rubik

Rubik Google Fonts →

Rubik, sans-serif

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Logo

Favicon

UI Components

Live previews rendered using Ukama's actual button styles.

input

background #FFFFFF textColor #000000 borderColor null borderRadius 4px shadow none

buttonPrimary

background #2190F6 textColor #FFFFFF borderRadius 4px shadow rgba(0, 0, 0, 0.2) 0px 3px 1px -2px, rgba(0, 0, 0, 0.14) 0px 2px 2px 0px, rgba(0, 0, 0, 0.12) 0px 1px 5px 0px

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals looking for innovative internet solutions

Ukama Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: i.ytimg.com

Source: ukama.com

Image: ukama.com

Source: ukama.com

Image: ukama.com

Source: ukama.com

Image: ukama.com

Source: ukama.com

Image: cgspace.cgiar.org

Source: cgspace.cgiar.org

Frequently Asked Questions

What is Ukama's primary brand color?

Ukama's primary brand color is #271452. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Ukama use?

Ukama uses #2190F6 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Ukama use?

Ukama uses Work Sans for body text and Rubik for headings. Fonts were detected on http://www.ukama.com as part of their live design system.

Does Ukama use a light or dark theme?

Ukama's primary site uses a dark color scheme, with a background of #111C1D.

Where can I find Ukama's logo?

Ukama's logo is available directly on their site (http://www.ukama.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://www.ukama.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Ukama.

Methodology

Brand data on this page was extracted from http://www.ukama.com on 2026-04-26 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Ukama.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

GET /branding/ukama.json GET /branding/ukama/llms.txt

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Work Sans",
      "role": "body"
    },
    {
      "family": "Rubik",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#271452",
    "secondary": "#00D3EB",
    "accent": "#2190F6",
    "background": "#111C1D",
    "textPrimary": "#111C1D",
    "link": "#2190F6"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Work Sans",
      "heading": "Rubik"
    },
    "fontStacks": {
      "heading": [
        "Rubik",
        "sans-serif"
      ],
      "body": [
        "Work Sans",
        "sans-serif"
      ],
      "paragraph": [
        "Rubik",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "64px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": null,
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#2190F6",
      "textColor": "#FFFFFF",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "rgba(0, 0, 0, 0.2) 0px 3px 1px -2px, rgba(0, 0, 0, 0.14) 0px 2px 2px 0px, rgba(0, 0, 0, 0.12) 0px 1px 5px 0px"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://www.ukama.com/",
    "ogImage": null,
    "logoHref": "/",
    "logoAlt": "Ukama"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand name 'Ukama'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Join mailing list",
      "reasoning": "The button 'Join mailing list' uses a vibrant blue color (#2190F6), which is a strong indicator of a primary call-to-action due to its visibility and prominence."
    },
    "secondary": {
      "index": -1,
      "text": "N/A",
      "reasoning": "There is only one button detected, so no secondary button can be identified."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals looking for innovative internet solutions"
  },
  "designSystem": {
    "framework": "material",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and links to the homepage, matching the brand name 'Ukama'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Ukama Brand Identity

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Ukama Brand in the Wild

Frequently Asked Questions

Methodology

Machine-Readable Profile

Related Brand Profiles