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Uncommon Therapeutics Brand Identity

A complete profile of Uncommon Therapeutics's visual system — colors, typography, components, and personality — extracted from https://uncommontherapeutics.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#0E345D
Accent
#000811
Body Font
Inter
Heading
Noto Serif

Color Palette

Brand palette extracted from https://uncommontherapeutics.com.

primary
#0E345D
rgb(14, 52, 93)
accent
#000811
rgb(0, 8, 17)
background
#E6E6E6
rgb(230, 230, 230)
textPrimary
#383B3E
rgb(56, 59, 62)
link
#000811
rgb(0, 8, 17)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Noto Serif
sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Uncommon Therapeutics logo
Logo
Uncommon Therapeutics favicon
Favicon

UI Components

Live previews rendered using Uncommon Therapeutics's actual button styles.

buttonPrimary
background #FFFFFF textColor #000000 borderRadius 300px shadow none
buttonSecondary
background #E6E6E6 textColor #383B3E borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: healthcare professionals and patients

Uncommon Therapeutics Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Uncommon Therapeutics's primary brand color?

Uncommon Therapeutics's primary brand color is #0E345D. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Uncommon Therapeutics use?

Uncommon Therapeutics uses #000811 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Uncommon Therapeutics use?

Uncommon Therapeutics uses Inter for body text and Noto Serif for headings. Fonts were detected on https://uncommontherapeutics.com as part of their live design system.

Does Uncommon Therapeutics use a light or dark theme?

Uncommon Therapeutics's primary site uses a light color scheme, with a background of #E6E6E6.

Where can I find Uncommon Therapeutics's logo?

Uncommon Therapeutics's logo is available directly on their site (https://uncommontherapeutics.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://uncommontherapeutics.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Uncommon Therapeutics.

Methodology

Brand data on this page was extracted from https://uncommontherapeutics.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Uncommon Therapeutics.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Noto Serif",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#0E345D",
    "accent": "#000811",
    "background": "#E6E6E6",
    "textPrimary": "#383B3E",
    "link": "#000811"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Noto Serif"
    },
    "fontStacks": {
      "heading": [
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Inter"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "40px",
      "body": "40px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "300px",
      "borderRadiusCorners": {
        "topLeft": "300px",
        "topRight": "300px",
        "bottomRight": "300px",
        "bottomLeft": "300px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#E6E6E6",
      "textColor": "#383B3E",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20d%3D%22M0%2C44.1%20L405%2C44.1%22%20vector-effect%3D%22non-scaling-stroke%22%20stroke-dasharray%3D%22405%22%20stroke-dashoffset%3D%22810%22%20style%3D%22fill%3A%20none%20!important%3B%20stroke%3A%20rgb(255%2C%20255%2C%20255)%20!important%3B%20stroke-width%3A%202px%20!important%3B%20stroke-dasharray%3A%20405px%20!important%3B%20stroke-dashoffset%3A%20810px%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
    "favicon": "https://images.squarespace-cdn.com/content/v1/67ae87dba845ab6759c9e0c3/f9b0b625-ce70-4e0f-9717-18a3bdb6e694/favicon.ico?format=100w",
    "ogImage": null
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 2,
    "reasoning": "Selected #2 because it is visible, located in the header, and has a wordmark shape that aligns with the brand 'uncommon therapeutics'.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Skip to Content",
      "reasoning": "Button #1 ('Skip to Content') is styled as a primary button with a distinct border radius and a more prominent text color contrast, suggesting a primary action."
    },
    "secondary": {
      "index": 0,
      "text": "0\n              \n            \n          \n        \n      \n\n      \n\n\n\n\n\n\n\n\n\n\n\n\n  \n    \n  \n    \n  \n\n  \n",
      "reasoning": "Button #0 has a less distinct style with a muted background and no border radius, indicating a secondary action."
    },
    "confidence": 0.8
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "healthcare professionals and patients"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.8,
    "colors": 0.9,
    "overall": 0.8500000000000001
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 2,
        "selectedLogoReasoning": "Selected #2 because it is visible, located in the header, and has a wordmark shape that aligns with the brand 'uncommon therapeutics'.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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