ValueMate Brand Identity
A complete profile of ValueMate's visual system — colors, typography, components, and personality — extracted from https://valuemate.ai. Built for designers, agents, and AI tools.
Primary
#0000EE
Accent
#8B9CF6
Body Font
THICCCBOI Medium
Heading
THICCCBOI Semi Bold
Color Palette
Brand palette extracted from https://valuemate.ai.
Typography
Each font links to its Google Fonts page where available.
primary
THICCCBOI Medium
heading
THICCCBOI Semi Bold
sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts: CharacterQuilt.com suggests this flow that can help: 1. Open the company's homepage in a browser with DevTools open. 2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf). 3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes. 4. For each captured font URL: right-click → Save As to download the file locally. 5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path. Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same. Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.
Visual Assets
Logo
Favicon
Social Card
UI Components
Live previews rendered using ValueMate's actual button styles.
Brand Personality
Tone: modern Energy: medium Audience: tech-savvy professionals seeking AI solutions
ValueMate Brand in the Wild
Real-world brand assets — ads, campaigns, and marketing materials.
Frequently Asked Questions
What is ValueMate's primary brand color?
ValueMate's primary brand color is #0000EE. It anchors the visual identity across their website, product UI, and marketing materials.
What accent color does ValueMate use?
ValueMate uses #8B9CF6 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.
What font does ValueMate use?
ValueMate uses THICCCBOI Medium for body text and THICCCBOI Semi Bold for headings. Fonts were detected on https://valuemate.ai as part of their live design system.
Does ValueMate use a light or dark theme?
ValueMate's primary site uses a dark color scheme, with a background of #07070B.
Where can I find ValueMate's logo?
ValueMate's logo is available directly on their site (https://valuemate.ai). The current logo URL is included in the machine-readable JSON profile linked above.
How was this brand profile generated?
This profile was extracted from https://valuemate.ai using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by ValueMate.
Methodology
Brand data on this page was extracted from https://valuemate.ai on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by ValueMate.
Machine-Readable Profile
Direct endpoints for agents, designers, and tooling. No login or auth required.
{
"colorScheme": "dark",
"fonts": [
{
"family": "THICCCBOI Medium",
"role": "body"
},
{
"family": "THICCCBOI Semi Bold",
"role": "heading"
},
{
"family": "THICCCBOI Light",
"role": "body"
},
{
"family": "THICCCBOI Bold",
"role": "heading"
}
],
"colors": {
"primary": "#0000EE",
"secondary": "#141023",
"accent": "#8B9CF6",
"background": "#07070B",
"textPrimary": "#07070B",
"link": "#8B9CF6"
},
"typography": {
"fontFamilies": {
"primary": "THICCCBOI Medium",
"heading": "THICCCBOI Semi Bold"
},
"fontStacks": {
"heading": [
"sans-serif"
],
"body": [
"sans-serif"
],
"paragraph": [
"THICCCBOI Light",
"sans-serif"
]
},
"fontSizes": {
"h1": "12px",
"h2": "12px",
"body": "16px"
}
},
"spacing": {
"baseUnit": 4,
"borderRadius": "8px"
},
"components": {
"input": {
"background": "#363636",
"textColor": "#FFFFFF",
"borderColor": null,
"borderRadius": "8px",
"borderRadiusCorners": {
"topLeft": "8px",
"topRight": "8px",
"bottomRight": "8px",
"bottomLeft": "8px"
},
"shadow": "none"
},
"buttonPrimary": {
"background": "#07070B",
"textColor": "#0000EE",
"borderRadius": "40px",
"borderRadiusCorners": {
"topLeft": "40px",
"topRight": "40px",
"bottomRight": "40px",
"bottomLeft": "40px"
},
"shadow": "rgba(255, 77, 117, 0.4) -4px 4px 10px 0px inset, rgba(0, 0, 0, 0.25) 0px 2px 4px 0px"
},
"buttonSecondary": {
"background": "#0E0E11",
"textColor": "#0000EE",
"borderRadius": "40px",
"borderRadiusCorners": {
"topLeft": "40px",
"topRight": "40px",
"bottomRight": "40px",
"bottomLeft": "40px"
},
"shadow": "rgba(76, 76, 76, 0.25) 0px 6px 3px 0px inset"
}
},
"images": {
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"favicon": "https://framerusercontent.com/images/iGyvGEPLHa2o2PE0uaJvUl91FCQ.png",
"ogImage": "https://framerusercontent.com/images/2l0PPZmVjIVQoeTi8XSf6jpyDk.png",
"logoHref": "./"
},
"__llm_logo_reasoning": {
"selectedIndex": 0,
"reasoning": "Selected #0 because it is the only candidate, visible, and links to the homepage, aligning with the brand 'ValueMate'.",
"confidence": 0.9,
"source": "llm"
},
"__llm_button_reasoning": {
"primary": {
"index": 0,
"text": "Get Started",
"reasoning": "The 'Get Started' button is typically the primary CTA due to its action-oriented text, encouraging users to begin their journey with the service."
},
"secondary": {
"index": 1,
"text": "Talk to a Founder",
"reasoning": "The 'Talk to a Founder' button serves as a secondary action, offering a more personalized engagement option."
},
"confidence": 0.95
},
"personality": {
"tone": "modern",
"energy": "medium",
"targetAudience": "tech-savvy professionals seeking AI solutions"
},
"designSystem": {
"framework": "custom",
"componentLibrary": ""
},
"confidence": {
"buttons": 0.95,
"colors": 0.9,
"overall": 0.925
},
"__llm_metadata": {
"logoSelection": {
"llmCalled": true,
"llmSucceeded": true,
"finalSource": "llm",
"rawLogoSelection": {
"selectedLogoIndex": 0,
"selectedLogoReasoning": "Selected #0 because it is the only candidate, visible, and links to the homepage, aligning with the brand 'ValueMate'.",
"confidence": 0.9
}
},
"buttonClassification": {
"llmCalled": true,
"llmSucceeded": true
}
}
}