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Vastrm Brand Identity

A complete profile of Vastrm's visual system — colors, typography, components, and personality — extracted from http://vastrm.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#147CC2
Accent
#5BA0D0
Body Font
Roboto
Heading
Noto Sans

Color Palette

Brand palette extracted from http://vastrm.com.

primary
#147CC2
rgb(20, 124, 194)
secondary
#61D286
rgb(97, 210, 134)
accent
#5BA0D0
rgb(91, 160, 208)
background
#F0F0F0
rgb(240, 240, 240)
textPrimary
#5BA0D0
rgb(91, 160, 208)
link
#5BA0D0
rgb(91, 160, 208)

Typography

Each font links to its Google Fonts page where available.

primary
Roboto
heading
Noto Sans
Times New Roman
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Vastrm logo
Logo
Vastrm favicon
Favicon

UI Components

Live previews rendered using Vastrm's actual button styles.

input
background #FFFFFF textColor #000000 borderColor #767676 borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: men interested in premium apparel

Vastrm Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Vastrm's primary brand color?

Vastrm's primary brand color is #147CC2. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Vastrm use?

Vastrm uses #5BA0D0 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Vastrm use?

Vastrm uses Roboto for body text and Noto Sans for headings. Fonts were detected on http://vastrm.com as part of their live design system.

Does Vastrm use a light or dark theme?

Vastrm's primary site uses a light color scheme, with a background of #F0F0F0.

Where can I find Vastrm's logo?

Vastrm's logo is available directly on their site (http://vastrm.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://vastrm.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Vastrm.

Methodology

Brand data on this page was extracted from http://vastrm.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Vastrm.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Roboto",
      "role": "body"
    },
    {
      "family": "Noto Sans",
      "role": "heading"
    },
    {
      "family": "Times New Roman",
      "role": "unknown"
    },
    {
      "family": "Arial",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#147CC2",
    "secondary": "#61D286",
    "accent": "#5BA0D0",
    "background": "#F0F0F0",
    "textPrimary": "#5BA0D0",
    "link": "#5BA0D0"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Roboto",
      "heading": "Noto Sans"
    },
    "fontStacks": {
      "heading": [
        "Times New Roman"
      ],
      "body": [
        "Times New Roman"
      ],
      "paragraph": [
        "Times New Roman"
      ]
    },
    "fontSizes": {
      "h1": "16px",
      "h2": "24px",
      "body": "11px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "input": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderColor": "#767676",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://d2b8txusv9pkv9.cloudfront.net/public/images/vastrmlogo2014.png",
    "favicon": "https://d2b8txusv9pkv9.cloudfront.net/public/images/favicon.ico",
    "ogImage": null,
    "logoHref": "https://vastrm.com"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, large, and links to the homepage, matching the brand Vastrm from the URL and page title.",
    "confidence": 0.9,
    "source": "llm"
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "men interested in premium apparel"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, large, and links to the homepage, matching the brand Vastrm from the URL and page title.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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