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Vetcove Brand Identity

A complete profile of Vetcove's visual system — colors, typography, components, and personality — extracted from https://www.vetcove.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#3BA3F3
Accent
#2E9FFF
Body Font
Helvetica
Heading
Sofia Pro

Color Palette

Brand palette extracted from https://www.vetcove.com.

primary
#3BA3F3
rgb(59, 163, 243)
secondary
#3ECF8E
rgb(62, 207, 142)
accent
#2E9FFF
rgb(46, 159, 255)
background
#F6F9FC
rgb(246, 249, 252)
textPrimary
#7B7D7E
rgb(123, 125, 126)
link
#4F8CF1
rgb(79, 140, 241)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica
heading
Sofia Pro
Sofia Pro, Helvetica, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Vetcove logo
Logo
Vetcove favicon
Favicon
Vetcove social image
Social Card

UI Components

Live previews rendered using Vetcove's actual button styles.

buttonPrimary
background #2E9FFF textColor #FFFFFF borderRadius 4px shadow rgba(50, 50, 93, 0.11) 0px 4px 6px 0px, rgba(0, 0, 0, 0.08) 0px 1px 3px 0px
buttonSecondary
background #3ECF8E textColor #FFFFFF borderRadius 4px shadow rgba(50, 50, 93, 0.11) 0px 4px 6px 0px, rgba(0, 0, 0, 0.08) 0px 1px 3px 0px

Brand Personality

Tone: professional Energy: medium Audience: veterinary professionals

Vetcove Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Vetcove's primary brand color?

Vetcove's primary brand color is #3BA3F3. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Vetcove use?

Vetcove uses #2E9FFF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Vetcove use?

Vetcove uses Helvetica for body text and Sofia Pro for headings. Fonts were detected on https://www.vetcove.com as part of their live design system.

Does Vetcove use a light or dark theme?

Vetcove's primary site uses a light color scheme, with a background of #F6F9FC.

Where can I find Vetcove's logo?

Vetcove's logo is available directly on their site (https://www.vetcove.com). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.vetcove.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Vetcove.

Methodology

Brand data on this page was extracted from https://www.vetcove.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Vetcove.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica",
      "role": "body"
    },
    {
      "family": "Sofia Pro",
      "role": "heading"
    },
    {
      "family": "Helvetica Neue",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#3BA3F3",
    "secondary": "#3ECF8E",
    "accent": "#2E9FFF",
    "background": "#F6F9FC",
    "textPrimary": "#7B7D7E",
    "link": "#4F8CF1"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica",
      "heading": "Sofia Pro"
    },
    "fontStacks": {
      "heading": [
        "Sofia Pro",
        "Helvetica",
        "sans-serif"
      ],
      "body": [
        "Sofia Pro",
        "Helvetica",
        "sans-serif"
      ],
      "paragraph": [
        "Sofia Pro",
        "Helvetica",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "40px",
      "h2": "22px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#2E9FFF",
      "textColor": "#FFFFFF",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "rgba(50, 50, 93, 0.11) 0px 4px 6px 0px, rgba(0, 0, 0, 0.08) 0px 1px 3px 0px"
    },
    "buttonSecondary": {
      "background": "#3ECF8E",
      "textColor": "#FFFFFF",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "rgba(50, 50, 93, 0.11) 0px 4px 6px 0px, rgba(0, 0, 0, 0.08) 0px 1px 3px 0px"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://media.vetcove.com/static/img/logos/vetcove/favicon.png",
    "ogImage": "https://s3.amazonaws.com/vetcove-system/facebook_share2.jpg",
    "logoHref": "/home/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, medium-sized, and matches the brand name 'Vetcove'. It is positioned at the top, suggesting it is the main logo.",
    "confidence": 0.85,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get Started",
      "reasoning": "Button #0 has a vibrant blue background (#2E9FFF) and action-oriented text 'Get Started', making it the most prominent CTA."
    },
    "secondary": {
      "index": 4,
      "text": "Explore Features",
      "reasoning": "Button #4 has a vibrant green background (#3ECF8E) and action-oriented text 'Explore Features', serving as a secondary CTA with a different color group."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "veterinary professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, medium-sized, and matches the brand name 'Vetcove'. It is positioned at the top, suggesting it is the main logo.",
        "confidence": 0.85
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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