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Vimmerse Brand Identity

A complete profile of Vimmerse's visual system — colors, typography, components, and personality — extracted from https://vimmerse.net. Built for designers, agents, and AI tools.

Download JSON
Primary
#031019
Accent
#14232E
Body Font
Outfit
Heading
Exo

Color Palette

Brand palette extracted from https://vimmerse.net.

primary
#031019
rgb(3, 16, 25)
secondary
#14232E
rgb(20, 35, 46)
accent
#14232E
rgb(20, 35, 46)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#050F19
rgb(5, 15, 25)
link
#050F19
rgb(5, 15, 25)

Typography

Each font links to its Google Fonts page where available.

primary
Outfit
heading
Exo
Fredoka-One, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Vimmerse logo
Logo
Vimmerse favicon
Favicon
Vimmerse social image
Social Card

UI Components

Live previews rendered using Vimmerse's actual button styles.

buttonPrimary
background #14232E textColor #FFFFFF borderRadius 28px shadow none
buttonSecondary
background #070029 textColor #FFFFFF borderRadius 28px shadow none

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy professionals

Vimmerse Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Vimmerse's primary brand color?

Vimmerse's primary brand color is #031019. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Vimmerse use?

Vimmerse uses #14232E as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Vimmerse use?

Vimmerse uses Outfit for body text and Exo for headings. Fonts were detected on https://vimmerse.net as part of their live design system.

Does Vimmerse use a light or dark theme?

Vimmerse's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Vimmerse's logo?

Vimmerse's logo is available directly on their site (https://vimmerse.net). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://vimmerse.net using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Vimmerse.

Methodology

Brand data on this page was extracted from https://vimmerse.net on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Vimmerse.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Outfit",
      "role": "body"
    },
    {
      "family": "Exo",
      "role": "heading"
    },
    {
      "family": "Fredoka-One",
      "role": "display"
    },
    {
      "family": "Montserrat",
      "role": "unknown"
    },
    {
      "family": "Helvetica Neue",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#031019",
    "secondary": "#14232E",
    "accent": "#14232E",
    "background": "#FFFFFF",
    "textPrimary": "#050F19",
    "link": "#050F19"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Outfit",
      "heading": "Exo"
    },
    "fontStacks": {
      "heading": [
        "Fredoka-One",
        "sans-serif"
      ],
      "body": [
        "Montserrat",
        "sans-serif"
      ],
      "paragraph": [
        "Outfit"
      ]
    },
    "fontSizes": {
      "h1": "48px",
      "h2": "32px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "10px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#14232E",
      "textColor": "#FFFFFF",
      "borderRadius": "28px",
      "borderRadiusCorners": {
        "topLeft": "28px",
        "topRight": "28px",
        "bottomRight": "28px",
        "bottomLeft": "28px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#070029",
      "textColor": "#FFFFFF",
      "borderRadius": "28px",
      "borderRadiusCorners": {
        "topLeft": "28px",
        "topRight": "28px",
        "bottomRight": "28px",
        "bottomLeft": "28px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "https://www.vimmerse.net/Vimmerse-logo.png",
    "favicon": "https://www.vimmerse.net/favicon-32x32.png",
    "ogImage": "https://www.vimmerse.net/images/og-image.jpg",
    "logoHref": "/",
    "logoAlt": "Vimmerse"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'Vimmerse'. It links to the homepage, which is a strong indicator of being the main logo.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 1,
      "text": "Try Me",
      "reasoning": "Button #0 'Try Me' is likely the primary CTA due to its prominent placement and action-oriented text, which encourages user interaction. It uses a distinct color (#14232E) from the other buttons, making it stand out."
    },
    "secondary": {
      "index": 0,
      "text": "Request Demo",
      "reasoning": "Button #1 'Request Demo' serves as a secondary action, offering a less immediate but still important option for users. It has a different background color (#070029) from the primary button."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and matches the brand name 'Vimmerse'. It links to the homepage, which is a strong indicator of being the main logo.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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