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Vouch Brand Identity

A complete profile of Vouch's visual system — colors, typography, components, and personality — extracted from http://vouch.us. Built for designers, agents, and AI tools.

Download JSON

Primary

#3BE0AD

Accent

#3BE0AD

Body Font

GT Standard

Heading

GT Extended

Color Palette

Brand palette extracted from http://vouch.us.

primary

#3BE0AD

rgb(59, 224, 173)

secondary

#3898EC

rgb(56, 152, 236)

accent

#3BE0AD

rgb(59, 224, 173)

background

#FFFFFF

rgb(255, 255, 255)

textPrimary

#0F1C2C

rgb(15, 28, 44)

link

#0F1C2C

rgb(15, 28, 44)

Typography

Each font links to its Google Fonts page where available.

primary

GT Standard

GT Standard Google Fonts →

heading

GT Extended

GT Extended Google Fonts →

Mirador Book, sans-serif

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Vouch's actual button styles.

buttonPrimary

background #3BE0AD textColor #0F1C2C borderRadius 4px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px inset

buttonSecondary

background #0F1C2C textColor #F7FAF2 borderRadius 4px shadow none

Brand Personality

Tone: professional Energy: medium Audience: growing companies and business professionals

Vouch Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: cdn.prod.website-files.com

Source: vouch.us

Image: cdn.prod.website-files.com

Source: vouch.us

Image: cdn.prod.website-files.com

Source: vouch.us

Image: cdn.prod.website-files.com

Source: vouch.us

Image: cdn.prod.website-files.com

Source: vouch.us

Image: cdn.prod.website-files.com

Source: vouch.us

Frequently Asked Questions

What is Vouch's primary brand color?

Vouch's primary brand color is #3BE0AD. It anchors the visual identity across their website, product UI, and marketing materials.

What font does Vouch use?

Vouch uses GT Standard for body text and GT Extended for headings. Fonts were detected on http://vouch.us as part of their live design system.

Does Vouch use a light or dark theme?

Vouch's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Vouch's logo?

Vouch's logo is available directly on their site (http://vouch.us). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from http://vouch.us using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Vouch.

Methodology

Brand data on this page was extracted from http://vouch.us on 2026-06-08 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Vouch.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

GET /branding/vouch.json GET /branding/vouch/llms.txt

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "GT Extended",
      "role": "heading"
    },
    {
      "family": "GT Standard",
      "role": "body"
    },
    {
      "family": "Mirador Book",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#3BE0AD",
    "secondary": "#3898EC",
    "accent": "#3BE0AD",
    "background": "#FFFFFF",
    "textPrimary": "#0F1C2C",
    "link": "#0F1C2C"
  },
  "typography": {
    "fontFamilies": {
      "primary": "GT Standard",
      "heading": "GT Extended"
    },
    "fontStacks": {
      "heading": [
        "Mirador Book",
        "sans-serif"
      ],
      "body": [
        "GT Standard",
        "sans-serif"
      ],
      "paragraph": [
        "GT Standard",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "48px",
      "body": "19px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "3px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#3BE0AD",
      "textColor": "#0F1C2C",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px inset"
    },
    "buttonSecondary": {
      "background": "#0F1C2C",
      "textColor": "#F7FAF2",
      "borderRadius": "4px",
      "borderRadiusCorners": {
        "topLeft": "4px",
        "topRight": "4px",
        "bottomRight": "4px",
        "bottomLeft": "4px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20width%3D%22100%25%22%20height%3D%22100%25%22%20viewBox%3D%220%200%20120%2051%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M23.5898%2025.3412C23.5898%2016.8483%2027.9931%2012.0078%2035.7486%2012.0078C43.5042%2012.0078%2047.9104%2016.8219%2047.9104%2025.3412C47.9104%2033.8605%2043.5071%2038.6746%2035.7486%2038.6746C27.9901%2038.6746%2023.5898%2033.9163%2023.5898%2025.3412ZM40.0051%2025.3412C40.0051%2020.5183%2038.1528%2018.8432%2035.7486%2018.8432C33.5529%2018.8432%2031.4922%2020.5183%2031.4922%2025.3412C31.4922%2030.1641%2033.547%2031.8393%2035.7486%2031.8393C37.9502%2031.8393%2040.0051%2030.1641%2040.0051%2025.3412Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(15%2C%2028%2C%2044)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M73.8086%2025.3412C73.8086%2016.7691%2078.5611%2012.0078%2085.6092%2012.0078C92.6574%2012.0078%2096.5439%2015.5927%2096.8757%2022.1494H89.0086C88.6504%2019.4651%2087.5408%2018.6907%2085.6269%2018.6907C83.0701%2018.6907%2081.7139%2020.6943%2081.7139%2025.3412C81.7139%2029.8884%2083.1816%2031.9889%2085.6269%2031.9889C87.576%2031.9889%2088.6504%2031.3229%2089.0086%2028.5301H96.8757C96.5821%2035.0985%2092.2581%2038.6746%2085.7032%2038.6746C78.1502%2038.6746%2073.8086%2033.7813%2073.8086%2025.3412Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(15%2C%2028%2C%2044)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M99.2695%2012.8438H106.773V21.985H112.497V12.8438H120V37.8384H112.497V28.6121H106.773V37.8384H99.2695V12.8438Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(15%2C%2028%2C%2044)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M50.1758%2012.8526H57.5674V28.8908C57.5674%2030.8593%2058.586%2032.4376%2060.5586%2032.4376C62.728%2032.4376%2064.0167%2031.1028%2064.0167%2027.7437V12.8438H71.417V37.8032H64.0167V34.8696C63.136%2036.9965%2060.5733%2038.5043%2057.9108%2038.5043C52.8852%2038.5043%2050.1758%2035.2275%2050.1758%2029.7944V12.8526Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(15%2C%2028%2C%2044)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M15.2087%2012.8438L11.7889%2029.2281L8.32797%2012.8438H0L7.47373%2037.8384H16.063L23.5896%2012.8438H15.2087Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(15%2C%2028%2C%2044)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M85.722%2044.1757C81.3188%2044.1757%2078.2277%2042.7646%2075.3979%2040.6289H65.7695C70.1728%2046.9069%2077.2708%2050.7529%2085.7308%2050.7529C94.1909%2050.7529%20101.268%2046.9069%20105.692%2040.6289H96.0667C93.2339%2042.7646%2090.134%2044.1757%2085.7396%2044.1757%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(15%2C%2028%2C%2044)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M49.598%203.90616C45.5551%201.31059%2040.841%20-0.0466878%2036.0361%200.00146793C31.2489%20-0.051057%2026.5523%201.30704%2022.5329%203.90616C20.0908%205.50603%2017.9693%207.54766%2016.2773%209.92603H25.9967C28.7649%207.9106%2031.8031%206.57872%2036.0243%206.57872C40.2455%206.57872%2043.3102%207.9106%2046.1077%209.92603H55.9063C54.1954%207.54774%2052.0585%205.5067%2049.6038%203.90616%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(15%2C%2028%2C%2044)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E",
    "favicon": "https://cdn.prod.website-files.com/5f29b9bb8466f57a1291c19c/5f4d481b9c63bad42e1e327f_Vouch-Favicon-Transparent-32.png",
    "ogImage": "https://cdn.prod.website-files.com/5f29b9bb8466f57a1291c19c/6812324b0d1e30abffcafa8a_vouch-open-graph.png",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 2,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Vouch'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get Started",
      "reasoning": "Button #0 has a vibrant green background (#3BE0AD), which is a strong brand color, and features action-oriented text 'Get Started', making it the primary CTA."
    },
    "secondary": {
      "index": 1,
      "text": "Get Started",
      "reasoning": "Button #1 has a dark background (#0F1C2C), which is distinct from the primary button's color, and also features the text 'Get Started', making it a suitable secondary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "growing companies and business professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Vouch'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Vouch Brand Identity

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Vouch Brand in the Wild

Frequently Asked Questions

Methodology

Machine-Readable Profile

Related Brand Profiles