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Wavy Brand Identity

A complete profile of Wavy's visual system — colors, typography, components, and personality — extracted from http://downloadwavy.com. Built for designers, agents, and AI tools.

Download JSON
Primary
#000000
Accent
#4183C4
Body Font
Helvetica Neue
Heading
Helvetica Neue

Color Palette

Brand palette extracted from http://downloadwavy.com.

primary
#000000
rgb(0, 0, 0)
accent
#4183C4
rgb(65, 131, 196)
background
#F1F1F1
rgb(241, 241, 241)
textPrimary
#4183C4
rgb(65, 131, 196)
link
#4183C4
rgb(65, 131, 196)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica Neue
Helvetica Neue Google Fonts →
heading
Helvetica Neue
Helvetica Neue Google Fonts →
Helvetica Neue, Helvetica, Arial, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Brand Personality

Tone: minimalist Energy: low Audience: unknown

Wavy Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Wavy's primary brand color?

Wavy's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Wavy use?

Wavy uses #4183C4 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Wavy use?

Wavy uses Helvetica Neue as the primary typeface across body and headings.

Does Wavy use a light or dark theme?

Wavy's primary site uses a light color scheme, with a background of #F1F1F1.

How was this brand profile generated?

This profile was extracted from http://downloadwavy.com using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Wavy.

Methodology

Brand data on this page was extracted from http://downloadwavy.com on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Wavy.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "Helvetica",
      "role": "body"
    },
    {
      "family": "Arial",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#000000",
    "accent": "#4183C4",
    "background": "#F1F1F1",
    "textPrimary": "#4183C4",
    "link": "#4183C4"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica Neue",
      "heading": "Helvetica Neue"
    },
    "fontStacks": {
      "heading": [
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Helvetica Neue",
        "Helvetica",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "60px",
      "h2": "60px",
      "body": "16px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {},
  "images": {
    "favicon": null,
    "ogImage": null
  },
  "__llm_logo_reasoning": {
    "selectedIndex": -1,
    "reasoning": "No valid brand logo - only tiny/invisible/UI icons. The page is a default GitHub Pages error page, not representing a specific brand.",
    "confidence": 0.2,
    "rejected": true,
    "source": "llm"
  },
  "personality": {
    "tone": "minimalist",
    "energy": "low",
    "targetAudience": "unknown"
  },
  "designSystem": {
    "framework": "unknown",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0,
    "colors": 0.9,
    "overall": 0.45
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": -1,
        "selectedLogoReasoning": "No valid brand logo - only tiny/invisible/UI icons. The page is a default GitHub Pages error page, not representing a specific brand.",
        "confidence": 0.2
      }
    },
    "buttonClassification": {
      "llmCalled": false,
      "llmSucceeded": false
    }
  }
}

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