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Copilot Money Brand Identity

A complete profile of Copilot Money's visual system — colors, typography, components, and personality — extracted from https://copilot.money/. Built for designers, agents, and AI tools.

Download JSON
Primary
#010D1E
Accent
#1C6CFF
Body Font
Matter Variable Thin
Heading
Jokker Medium

Color Palette

Brand palette extracted from https://copilot.money/.

primary
#010D1E
rgb(1, 13, 30)
secondary
#1C6CFF
rgb(28, 108, 255)
accent
#1C6CFF
rgb(28, 108, 255)
background
#000814
rgb(0, 8, 20)
textPrimary
#000814
rgb(0, 8, 20)
link
#000814
rgb(0, 8, 20)

Typography

Each font links to its Google Fonts page where available.

primary
Matter Variable Thin
Matter Variable Thin Google Fonts →
heading
Jokker Medium
Jokker Medium Google Fonts →
Jokker Semibold, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Copilot Money favicon
Favicon
Copilot Money social image
Social Card

UI Components

Live previews rendered using Copilot Money's actual button styles.

buttonPrimary
background #1C6CFF textColor #000000 borderRadius 16px shadow rgba(0, 0, 0, 0.07) 0px 0.362176px 0.651917px -1.5px, rgba(0, 0, 0, 0.05) 0px 3px 5.4px -3px
buttonSecondary
background #FFFFFF textColor #000000 borderRadius 16px shadow rgba(0, 0, 0, 0.07) 0px 0.362176px 0.651917px -1.5px, rgba(0, 0, 0, 0.05) 0px 3px 5.4px -3px

Brand Personality

Tone: modern Energy: medium Audience: tech-savvy individuals looking for financial management tools

Copilot Money Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Copilot Money's primary brand color?

Copilot Money's primary brand color is #010D1E. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Copilot Money use?

Copilot Money uses #1C6CFF as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Copilot Money use?

Copilot Money uses Matter Variable Thin for body text and Jokker Medium for headings. Fonts were detected on https://copilot.money/ as part of their live design system.

Does Copilot Money use a light or dark theme?

Copilot Money's primary site uses a dark color scheme, with a background of #000814.

How was this brand profile generated?

This profile was extracted from https://copilot.money/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Copilot Money.

Methodology

Brand data on this page was extracted from https://copilot.money/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Copilot Money.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "dark",
  "fonts": [
    {
      "family": "Jokker Medium",
      "role": "heading"
    },
    {
      "family": "Matter Variable Thin",
      "role": "body"
    },
    {
      "family": "Matter-TRIAL SemiBold",
      "role": "heading"
    },
    {
      "family": "Jokker Semibold",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#010D1E",
    "secondary": "#1C6CFF",
    "accent": "#1C6CFF",
    "background": "#000814",
    "textPrimary": "#000814",
    "link": "#000814"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Matter Variable Thin",
      "heading": "Jokker Medium"
    },
    "fontStacks": {
      "heading": [
        "Jokker Semibold",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Jokker Medium",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "148px",
      "h2": "64px",
      "body": "18px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#1C6CFF",
      "textColor": "#000000",
      "borderRadius": "16px",
      "borderRadiusCorners": {
        "topLeft": "16px",
        "topRight": "16px",
        "bottomRight": "16px",
        "bottomLeft": "16px"
      },
      "shadow": "rgba(0, 0, 0, 0.07) 0px 0.362176px 0.651917px -1.5px, rgba(0, 0, 0, 0.05) 0px 3px 5.4px -3px"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#000000",
      "borderRadius": "16px",
      "borderRadiusCorners": {
        "topLeft": "16px",
        "topRight": "16px",
        "bottomRight": "16px",
        "bottomLeft": "16px"
      },
      "shadow": "rgba(0, 0, 0, 0.07) 0px 0.362176px 0.651917px -1.5px, rgba(0, 0, 0, 0.05) 0px 3px 5.4px -3px"
    }
  },
  "images": {
    "logo": null,
    "favicon": "https://framerusercontent.com/images/m93QAHWDlItFE6RTq2HObn20xs.png",
    "ogImage": "https://framerusercontent.com/images/6R8aNZPKF0dsZXvptpAfjjpWzk.png"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Create",
      "reasoning": "Button #0 has a vibrant blue background (#1C6CFF), which is a strong indicator of a primary CTA. The text 'Create' is action-oriented, making it suitable as the main call-to-action."
    },
    "secondary": {
      "index": 1,
      "text": "Cancel",
      "reasoning": "Button #1 has a white background (#FFFFFF), which contrasts with the primary button's vibrant color. The text 'Cancel' suggests a secondary action, making it appropriate as the secondary button."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "tech-savvy individuals looking for financial management tools"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": false,
      "llmSucceeded": false,
      "finalSource": "none"
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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