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Flank Brand Identity

A complete profile of Flank's visual system — colors, typography, components, and personality — extracted from https://www.flank.ai/. Built for designers, agents, and AI tools.

Download JSON

Primary

#8F87FF

Accent

#3898EC

Body Font

Solina

Heading

Antarctica VAR

Color Palette

Brand palette extracted from https://www.flank.ai/.

primary

#8F87FF

rgb(143, 135, 255)

secondary

#0082F3

rgb(0, 130, 243)

accent

#3898EC

rgb(56, 152, 236)

background

#FFFFFF

rgb(255, 255, 255)

textPrimary

#0F1010

rgb(15, 16, 16)

link

#3898EC

rgb(56, 152, 236)

Typography

Each font links to its Google Fonts page where available.

primary

Solina

Solina Google Fonts →

heading

Antarctica VAR

Antarctica VAR Google Fonts →

Solina, Arial, sans-serif

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using Flank's actual button styles.

buttonPrimary

background #0F1010 textColor #FFFFFF borderRadius 0px shadow none

buttonSecondary

background #FFFFFF textColor #0F1010 borderColor #EBEBEB borderRadius 6px shadow none

Brand Personality

Tone: professional Energy: medium Audience: enterprise legal professionals

Flank Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: images.unsplash.com

Source: blog.flank.ai

Image: storage.ghost.io

Source: blog.flank.ai

Image: images.unsplash.com

Source: blog.flank.ai

Image: storage.ghost.io

Source: blog.flank.ai

Image: blog.flank.ai

Source: blog.flank.ai

Image: storage.ghost.io

Source: blog.flank.ai

Frequently Asked Questions

What is Flank's primary brand color?

Flank's primary brand color is #8F87FF. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Flank use?

Flank uses #3898EC as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Flank use?

Flank uses Solina for body text and Antarctica VAR for headings. Fonts were detected on https://www.flank.ai/ as part of their live design system.

Does Flank use a light or dark theme?

Flank's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Flank's logo?

Flank's logo is available directly on their site (https://www.flank.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.flank.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Flank.

Methodology

Brand data on this page was extracted from https://www.flank.ai/ on 2026-04-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Flank.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

GET /branding/flank.json GET /branding/flank/llms.txt

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Antarctica VAR",
      "role": "heading"
    },
    {
      "family": "Solina",
      "role": "body"
    }
  ],
  "colors": {
    "primary": "#8F87FF",
    "secondary": "#0082F3",
    "accent": "#3898EC",
    "background": "#FFFFFF",
    "textPrimary": "#0F1010",
    "link": "#3898EC"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Solina",
      "heading": "Antarctica VAR"
    },
    "fontStacks": {
      "heading": [
        "Solina",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Antarctica VAR",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Antarctica VAR",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "52px",
      "h2": "36px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "4px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#0F1010",
      "textColor": "#FFFFFF",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0F1010",
      "borderColor": "#EBEBEB",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://flank.ai/images/favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/6936c8789805c9ba139343fe/69a9832821434b8eccf1db7d_Screenshot%202026-03-05%20at%2013.19.15.png",
    "logoHref": "index.html"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is located in the header, is visible, and matches the brand 'Flank' inferred from the page title and URL.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Book a demo\n                      \n                    \n                    \n                      \n",
      "reasoning": "Button #3 'Book a demo' has a dark background (#0F1010) and is action-oriented, making it a strong candidate for the primary CTA."
    },
    "secondary": {
      "index": 16,
      "text": "What makes Flank different from CLM, review bots, or chat assistants?",
      "reasoning": "Button #2 has a light background (#FFFFFF) and provides additional information, making it suitable as a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "enterprise legal professionals"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is located in the header, is visible, and matches the brand 'Flank' inferred from the page title and URL.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

Flank Brand Identity

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

Flank Brand in the Wild

Frequently Asked Questions

Methodology

Machine-Readable Profile

Related Brand Profiles