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Peec AI Brand Identity

A complete profile of Peec AI's visual system — colors, typography, components, and personality — extracted from https://peec.ai/. Built for designers, agents, and AI tools.

Download JSON
Primary
#000000
Accent
#171717
Body Font
Inter
Heading
Inter

Color Palette

Brand palette extracted from https://peec.ai/.

primary
#000000
rgb(0, 0, 0)
accent
#171717
rgb(23, 23, 23)
background
#F7F7F7
rgb(247, 247, 247)
textPrimary
#0000EE
rgb(0, 0, 238)
link
#0000EE
rgb(0, 0, 238)

Typography

Each font links to its Google Fonts page where available.

primary
Inter
heading
Inter
Geist, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Peec AI logo
Logo
Peec AI favicon
Favicon
Peec AI social image
Social Card

UI Components

Live previews rendered using Peec AI's actual button styles.

buttonPrimary
background #171717 textColor #0000EE borderRadius 6px shadow none
buttonSecondary
background #FFFFFF textColor #0000EE borderRadius 6px shadow rgba(23, 23, 23, 0.04) 0px 4px 4px 0px

Brand Personality

Tone: modern Energy: medium Audience: marketing teams

Peec AI Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Peec AI's primary brand color?

Peec AI's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Peec AI use?

Peec AI uses #171717 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Peec AI use?

Peec AI uses Inter as the primary typeface across body and headings.

Does Peec AI use a light or dark theme?

Peec AI's primary site uses a light color scheme, with a background of #F7F7F7.

Where can I find Peec AI's logo?

Peec AI's logo is available directly on their site (https://peec.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://peec.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Peec AI.

Methodology

Brand data on this page was extracted from https://peec.ai/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Peec AI.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Inter",
      "role": "body"
    },
    {
      "family": "Geist",
      "role": "unknown"
    }
  ],
  "colors": {
    "primary": "#000000",
    "accent": "#171717",
    "background": "#F7F7F7",
    "textPrimary": "#0000EE",
    "link": "#0000EE"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Inter",
      "heading": "Inter"
    },
    "fontStacks": {
      "heading": [
        "Geist",
        "sans-serif"
      ],
      "body": [
        "sans-serif"
      ],
      "paragraph": [
        "Inter",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "40px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "11px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#171717",
      "textColor": "#0000EE",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#0000EE",
      "borderRadius": "6px",
      "borderRadiusCorners": {
        "topLeft": "6px",
        "topRight": "6px",
        "bottomRight": "6px",
        "bottomLeft": "6px"
      },
      "shadow": "rgba(23, 23, 23, 0.04) 0px 4px 4px 0px"
    }
  },
  "images": {
    "logo": 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    "favicon": "https://framerusercontent.com/images/PIKLIeC0t7S3kIO1ubB33bcu10.png",
    "ogImage": "https://framerusercontent.com/images/SKe1b9R9eEsHXj6qa8N3ZFlThs.png",
    "logoHref": "./"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 1,
    "reasoning": "Selected #1 because it is located in the header, is visible, and links to the homepage, aligning with the brand 'Peec AI'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Start Free Trial",
      "reasoning": "Button #0 with text 'Start Free Trial' has a dark background (#171717) and action-oriented text, making it the most prominent CTA."
    },
    "secondary": {
      "index": 3,
      "text": "Learn more →",
      "reasoning": "Button #3 with text 'Learn more →' has a different background color (#FFFFFF) and serves as a secondary action, providing additional information."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "marketing teams"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 1,
        "selectedLogoReasoning": "Selected #1 because it is located in the header, is visible, and links to the homepage, aligning with the brand 'Peec AI'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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