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Reevo Brand Identity

A complete profile of Reevo's visual system — colors, typography, components, and personality — extracted from https://reevo.ai/. Built for designers, agents, and AI tools.

Download JSON
Primary
#FFE2F4
Accent
#121212
Body Font
Haltung
Heading
Metrify

Color Palette

Brand palette extracted from https://reevo.ai/.

primary
#FFE2F4
rgb(255, 226, 244)
secondary
#FEDFCE
rgb(254, 223, 206)
accent
#121212
rgb(18, 18, 18)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#121212
rgb(18, 18, 18)
link
#FFFDA7
rgb(255, 253, 167)

Typography

Each font links to its Google Fonts page where available.

primary
Haltung
heading
Metrify
Metrify, sans-serif
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Reevo logo
Logo
Reevo favicon
Favicon
Reevo social image
Social Card

UI Components

Live previews rendered using Reevo's actual button styles.

buttonPrimary
background #121212 textColor #FFFFFF borderRadius 8px shadow none
buttonSecondary
background transparent textColor #3C3C3C borderColor #3C3C3C borderRadius 8px shadow none

Brand Personality

Tone: modern Energy: medium Audience: business professionals

Reevo Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is Reevo's primary brand color?

Reevo's primary brand color is #FFE2F4. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does Reevo use?

Reevo uses #121212 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does Reevo use?

Reevo uses Haltung for body text and Metrify for headings. Fonts were detected on https://reevo.ai/ as part of their live design system.

Does Reevo use a light or dark theme?

Reevo's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find Reevo's logo?

Reevo's logo is available directly on their site (https://reevo.ai/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://reevo.ai/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by Reevo.

Methodology

Brand data on this page was extracted from https://reevo.ai/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by Reevo.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Haltung",
      "role": "body"
    },
    {
      "family": "GTAmericaMono",
      "role": "monospace"
    },
    {
      "family": "Metrify",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#FFE2F4",
    "secondary": "#FEDFCE",
    "accent": "#121212",
    "background": "#FFFFFF",
    "textPrimary": "#121212",
    "link": "#FFFDA7"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Haltung",
      "heading": "Metrify"
    },
    "fontStacks": {
      "heading": [
        "Metrify",
        "sans-serif"
      ],
      "body": [
        "Haltung",
        "system-ui",
        "sans-serif"
      ],
      "paragraph": [
        "Haltung",
        "system-ui",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "119.701px",
      "h2": "26px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#121212",
      "textColor": "#FFFFFF",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "transparent",
      "textColor": "#3C3C3C",
      "borderColor": "#3C3C3C",
      "borderRadius": "8px",
      "borderRadiusCorners": {
        "topLeft": "8px",
        "topRight": "8px",
        "bottomRight": "8px",
        "bottomLeft": "8px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20class%3D%22text-gray-10%20h-auto%20w-%5B90px%5D%20md%3Aw-%5B98px%5D%20xl%3Aw-%5B104px%5D%22%20viewBox%3D%220%200%20112%2034%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20data-fc-idx%3D%220%22%3E%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M0%200V11.3337H11.333C8.32728%2011.3337%205.44468%2012.5277%203.31934%2014.653C1.194%2016.7782%200%2019.6607%200%2022.6663V34H11.333V22.6663C11.3328%2024.1546%2011.6259%2025.6285%2012.1954%2027.0037C12.7649%2028.3788%2013.5998%2029.6283%2014.6523%2030.6808C15.7048%2031.7332%2016.9543%2032.5681%2018.3295%2033.1375C19.7047%2033.7071%2021.1786%2034.0002%2022.6671%2034H34V22.6663H22.6671C25.6728%2022.6663%2028.5553%2021.4723%2030.6807%2019.347C32.806%2017.2218%2034%2014.3393%2034%2011.3337C34%208.32813%2032.806%205.44567%2030.6807%203.32041C28.5553%201.19514%2025.6728%200.0011823%2022.6671%200.0011823V11.3337C22.6672%209.84543%2022.3742%208.37166%2021.8048%206.99659C21.2353%205.62152%2020.4005%204.37209%2019.3481%203.31965C18.2958%202.26719%2017.0464%201.43234%2015.6713%200.862754C14.2963%200.293164%2012.8225%20-8.09991e-09%2011.3342%200H0ZM22.6671%2011.3337V22.6663H11.333V11.3337H22.6671Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(18%2C%2018%2C%2018)%20!important%3B%22%2F%3E%3Cpath%20d%3D%22M105.618%2025.5C101.803%2025.5%2099.2354%2022.9717%2099.2354%2019.1915C99.2354%2015.4349%20101.803%2012.8822%20105.618%2012.8822C109.433%2012.8822%20112%2015.4349%20112%2019.1915C112%2022.9717%20109.433%2025.5%20105.618%2025.5ZM105.618%2023.2849C107.844%2023.2849%20109.31%2021.575%20109.31%2019.1915C109.31%2016.808%20107.844%2015.0973%20105.618%2015.0973C103.392%2015.0973%20101.95%2016.8072%20101.95%2019.1915C101.95%2021.575%20103.392%2023.2849%20105.618%2023.2849ZM91.3313%2025.356L86.7093%2013.027H89.5457L92.9942%2022.5625L96.3929%2013.027H99.1805L94.5585%2025.356H91.3313ZM80.7695%2025.5C76.832%2025.5%2074.3631%2022.9961%2074.3631%2019.2151C74.3631%2015.4105%2076.8331%2012.8822%2080.5258%2012.8822C84.1441%2012.8822%2086.5643%2015.1461%2086.6388%2018.7579C86.6388%2019.0711%2086.6141%2019.4087%2086.5643%2019.7455H77.1261V19.9139C77.1989%2022.0086%2078.5437%2023.3817%2080.6233%2023.3817C82.2364%2023.3817%2083.4103%2022.5869%2083.7772%2021.2138H86.4181C85.9778%2023.6461%2083.8758%2025.5%2080.7695%2025.5ZM77.2241%2017.8427H83.8993C83.6798%2016.0125%2082.3837%2014.9769%2080.5499%2014.9769C78.8618%2014.9769%2077.419%2016.0848%2077.2241%2017.8427ZM67.0677%2025.5C63.1305%2025.5%2060.6605%2022.9961%2060.6605%2019.2151C60.6605%2015.4105%2063.1305%2012.8822%2066.8232%2012.8822C70.4424%2012.8822%2072.8637%2015.1461%2072.9365%2018.7579C72.9365%2019.0711%2072.9113%2019.4087%2072.8637%2019.7455H63.4238V19.9139C63.4973%2022.0086%2064.8421%2023.3817%2066.9206%2023.3817C68.5348%2023.3817%2069.7087%2022.5869%2070.0755%2021.2138H72.7164C72.2762%2023.6461%2070.173%2025.5%2067.0677%2025.5ZM63.5221%2017.8427H70.1976C69.978%2016.0125%2068.6819%2014.9769%2066.848%2014.9769C65.1602%2014.9769%2063.717%2016.0848%2063.5221%2017.8427ZM47%2025.356V8.5H53.7493C57.3197%208.5%2059.7162%2010.5947%2059.7162%2013.8689C59.7162%2016.1328%2058.3953%2017.9395%2056.3903%2018.6375L60.0087%2025.356H56.8794L53.5783%2019.2395H49.8112V25.356H47ZM53.5287%2010.9079H49.8112V16.8316H53.5287C55.5345%2016.8316%2056.8306%2015.6756%2056.8306%2013.8697C56.8306%2012.0638%2055.5337%2010.9079%2053.5287%2010.9079Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(18%2C%2018%2C%2018)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
    "favicon": "https://reevo.ai/assets/images/favicon-light.png",
    "ogImage": "https://cdn.sanity.io/images/319mqrro/production/fab469fe14da8b0d9309066d826219be218b7cd8-1200x630.png?w=1200&h=630",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Reevo'.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Get started",
      "reasoning": "Button #0 with text 'Get started' has a dark background (#121212) and is likely the primary CTA due to its prominent color and action-oriented text."
    },
    "secondary": {
      "index": 2,
      "text": "See Reevo",
      "reasoning": "Button #2 with text 'See Reevo' has a transparent background and serves as a secondary action, providing additional information without the same emphasis as the primary CTA."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "modern",
    "energy": "medium",
    "targetAudience": "business professionals"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is visible, located in the header, links to the homepage, and matches the brand 'Reevo'.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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