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RockFi Brand Identity

A complete profile of RockFi's visual system — colors, typography, components, and personality — extracted from https://www.rockfi.fr/. Built for designers, agents, and AI tools.

Download JSON

Primary

#514932

Accent

#F0FF4D

Body Font

Suisseintl

Heading

Reckless Rockfi

Color Palette

Brand palette extracted from https://www.rockfi.fr/.

primary

#514932

rgb(81, 73, 50)

secondary

#3D3229

rgb(61, 50, 41)

accent

#F0FF4D

rgb(240, 255, 77)

background

#FFFFFF

rgb(255, 255, 255)

textPrimary

#242424

rgb(36, 36, 36)

link

#F0FF4D

rgb(240, 255, 77)

Typography

Each font links to its Google Fonts page where available.

primary

Suisseintl

Suisseintl Google Fonts →

heading

Reckless Rockfi

Reckless Rockfi Google Fonts →

Reckless Rockfi, Arial, sans-serif

Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

Logo

Favicon

Social Card

UI Components

Live previews rendered using RockFi's actual button styles.

input

background transparent textColor #888888 borderColor null borderRadius 0px shadow none

buttonPrimary

background #514932 textColor #F7F6EF borderRadius 32px shadow none

buttonSecondary

background #FFFFFF textColor #5D5D5D borderRadius 0px shadow none

Brand Personality

Tone: professional Energy: medium Audience: financial professionals and investors

RockFi Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Image: cdn.prod.website-files.com

Source: rockfi.fr

Image: cdn.prod.website-files.com

Source: rockfi.fr

Image: cdn.prod.website-files.com

Source: rockfi.fr

Image: cdn.prod.website-files.com

Source: rockfi.fr

Image: cdn.prod.website-files.com

Source: rockfi.fr

Image: cdn.prod.website-files.com

Source: rockfi.fr

Frequently Asked Questions

What is RockFi's primary brand color?

RockFi's primary brand color is #514932. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does RockFi use?

RockFi uses #F0FF4D as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does RockFi use?

RockFi uses Suisseintl for body text and Reckless Rockfi for headings. Fonts were detected on https://www.rockfi.fr/ as part of their live design system.

Does RockFi use a light or dark theme?

RockFi's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find RockFi's logo?

RockFi's logo is available directly on their site (https://www.rockfi.fr/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.rockfi.fr/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by RockFi.

Methodology

Brand data on this page was extracted from https://www.rockfi.fr/ on 2026-04-27 using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by RockFi.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

GET /branding/rockfi.json GET /branding/rockfi/llms.txt

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Suisseintl",
      "role": "body"
    },
    {
      "family": "Reckless Rockfi",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#514932",
    "secondary": "#3D3229",
    "accent": "#F0FF4D",
    "background": "#FFFFFF",
    "textPrimary": "#242424",
    "link": "#F0FF4D"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Suisseintl",
      "heading": "Reckless Rockfi"
    },
    "fontStacks": {
      "heading": [
        "Reckless Rockfi",
        "Arial",
        "sans-serif"
      ],
      "body": [
        "Suisseintl",
        "Arial",
        "sans-serif"
      ],
      "paragraph": [
        "Suisseintl",
        "Arial",
        "sans-serif"
      ]
    },
    "fontSizes": {
      "h1": "64px",
      "h2": "40px",
      "body": "14px"
    }
  },
  "spacing": {
    "baseUnit": 4,
    "borderRadius": "6px"
  },
  "components": {
    "input": {
      "background": "transparent",
      "textColor": "#888888",
      "borderColor": null,
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    },
    "buttonPrimary": {
      "background": "#514932",
      "textColor": "#F7F6EF",
      "borderRadius": "32px",
      "borderRadiusCorners": {
        "topLeft": "32px",
        "topRight": "32px",
        "bottomRight": "32px",
        "bottomLeft": "32px"
      },
      "shadow": "none"
    },
    "buttonSecondary": {
      "background": "#FFFFFF",
      "textColor": "#5D5D5D",
      "borderRadius": "0px",
      "borderRadiusCorners": {
        "topLeft": "0px",
        "topRight": "0px",
        "bottomRight": "0px",
        "bottomLeft": "0px"
      },
      "shadow": "none"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20width%3D%22100%25%22%20height%3D%22100%25%22%20viewBox%3D%220%200%2089%2024%22%20fill%3D%22none%22%20preserveAspectRatio%3D%22xMidYMid%20meet%22%20aria-hidden%3D%22true%22%20role%3D%22img%22%20data-fc-idx%3D%220%22%3E%0A%3Cpath%20d%3D%22M77.5026%2012.7667L80.0473%2016.3787H80.5186V8.4645H80.0473L77.3767%2011.8875C77.2827%2012.0444%2077.1257%2012.0757%2076.8428%2012.0757H73.2613V1.68099H77.5024V0.990024H66.5061V1.46111L68.7683%203.40786V19.9276C68.7683%2020.2417%2068.6737%2020.5872%2068.3908%2020.8381L67.5701%2021.5629C67.004%2022.0629%2066.1404%2022.0128%2065.6356%2021.4508L59.9823%2015.1535H56.3376V14.8393L65.2605%208.93504V8.46395H58.5053V8.93504L60.9562%2010.9763L55.6464%2014.557V0.361998H55.0811L49.7399%201.55539V2.02647L51.4363%203.50268V19.9278C51.4363%2020.242%2051.3418%2020.5561%2051.0594%2020.8384L49.2997%2022.5029V22.974H57.5944V22.5029L55.6464%2020.9016V15.2172L61.2705%2022.9743H76.0253V22.5032L73.261%2020.8074V12.7667H77.5026Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(26%2C%2026%2C%2026)%20!important%3B%22%2F%3E%0A%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M10.575%2012.4525V12.7669H14.5651L20.9114%2022.5025V22.9736H15.6643L9.28659%2012.547H6.96162V20.8067L9.2239%2022.5025V22.9736H0.238281V22.5025L2.06037%2020.8378C2.31222%2020.5869%202.43733%2020.2727%202.43733%2019.9272V3.40752L0.238281%201.46077V0.989683H9.75813C15.7902%200.989683%2018.8064%202.9051%2018.8064%206.76808C18.8064%2010.2853%2016.2928%2011.8561%2010.575%2012.4525ZM6.96162%201.61798V11.9187H9.82054C12.3657%2011.9187%2013.8419%2010.2229%2013.8419%206.73674C13.8419%203.25058%2012.3657%201.61798%209.82054%201.61798H6.96162Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(26%2C%2026%2C%2026)%20!important%3B%22%2F%3E%0A%3Cpath%20fill-rule%3D%22evenodd%22%20clip-rule%3D%22evenodd%22%20d%3D%22M19.377%2015.7192C19.377%2011.1334%2022.5502%208.08723%2027.2947%208.08723C32.07%208.08723%2035.2432%2011.1652%2035.2432%2015.7192C35.2432%2020.2731%2032.0392%2023.3506%2027.2947%2023.3506C22.5502%2023.3506%2019.377%2020.305%2019.377%2015.7192ZM23.7754%2015.7192C23.7754%2020.3355%2024.9065%2022.7229%2027.2947%2022.7229C29.7764%2022.7229%2030.8449%2020.3361%2030.8449%2015.7192C30.8449%2011.1023%2029.7456%208.71553%2027.2947%208.71553C24.8438%208.71553%2023.7754%2011.1029%2023.7754%2015.7192Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(26%2C%2026%2C%2026)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M86.108%208.46531V20.9024L86.1083%2020.9027L88.0563%2022.504V22.9751H79.7616V22.504L81.5213%2020.8395C81.8037%2020.5572%2081.8983%2020.2431%2081.8983%2019.9289V8.46531H86.108Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(26%2C%2026%2C%2026)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M81.9003%203.40803V5.19782H86.11V0.989683H78.8779V1.4014L81.9001%203.40748L81.9003%203.40803Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(26%2C%2026%2C%2026)%20!important%3B%22%2F%3E%0A%3Cpath%20d%3D%22M45.025%2022.0645C47.2241%2022.0645%2049.0151%2020.6823%2049.9893%2018.0759L49.9895%2018.0762L50.5867%2018.2645C49.3297%2021.6247%2046.9733%2023.3519%2043.7056%2023.3519C38.9929%2023.3519%2036.134%2020.3374%2036.134%2015.7205C36.134%2011.1036%2039.3072%208.46531%2044.3027%208.46531H50.0519V13.9301H49.5361L46.0151%209.09362H44.617C42.0724%209.09362%2040.5329%2011.4491%2040.5329%2015.7205C40.5329%2019.7091%2042.3545%2022.0645%2045.025%2022.0645Z%22%20fill%3D%22currentColor%22%20style%3D%22fill%3A%20rgb(26%2C%2026%2C%2026)%20!important%3B%22%2F%3E%0A%3C%2Fsvg%3E",
    "favicon": "https://cdn.prod.website-files.com/6895a11a67e50a85e0b93804/6895b94fbd9270390e91a1db_favicon.png",
    "ogImage": "https://cdn.prod.website-files.com/6895a11a67e50a85e0b93804/68da2698a39774da36864a44_Rectangle%20135.png",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 4,
    "reasoning": "Selected #4 because it is visible, located in the header, links to the homepage, and matches the brand name 'RockFi'.",
    "confidence": 0.95,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 2,
      "text": "Découvrez notre modèle",
      "reasoning": "Button #1 uses the vibrant brand color #514932, which aligns with the site's primary color scheme and has action-oriented text 'Découvrez notre modèle', making it the primary CTA."
    },
    "secondary": {
      "index": 0,
      "text": "Rejoindre RockFi\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\nMon espace clientDevenir Client",
      "reasoning": "Button #7 has a different background color (#FFFFFF) and provides a secondary action 'Rejoindre RockFi Mon espace clientDevenir Client', suitable for a secondary CTA."
    },
    "confidence": 0.9
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "financial professionals and investors"
  },
  "designSystem": {
    "framework": "custom",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.9,
    "colors": 0.9,
    "overall": 0.9
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 4,
        "selectedLogoReasoning": "Selected #4 because it is visible, located in the header, links to the homepage, and matches the brand name 'RockFi'.",
        "confidence": 0.95
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

RockFi Brand Identity

Color Palette

Typography

Visual Assets

UI Components

Brand Personality

RockFi Brand in the Wild

Frequently Asked Questions

Methodology

Machine-Readable Profile

Related Brand Profiles