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webAI Brand Identity

A complete profile of webAI's visual system — colors, typography, components, and personality — extracted from https://www.webai.com/. Built for designers, agents, and AI tools.

Download JSON
Primary
#000000
Accent
#171717
Body Font
Helvetica Neue
Heading
TWK Lausanne

Color Palette

Brand palette extracted from https://www.webai.com/.

primary
#000000
rgb(0, 0, 0)
accent
#171717
rgb(23, 23, 23)
background
#FFFFFF
rgb(255, 255, 255)
textPrimary
#0A0A0A
rgb(10, 10, 10)
link
#000000
rgb(0, 0, 0)

Typography

Each font links to its Google Fonts page where available.

primary
Helvetica Neue
Helvetica Neue Google Fonts →
heading
TWK Lausanne
TWK Lausanne Google Fonts →
twkLausanne, twkLausanne Fallback
Not found on Google Fonts? Agent Instructions that you can follow if you have permission to use the fonts:

CharacterQuilt.com suggests this flow that can help:

1. Open the company's homepage in a browser with DevTools open.
2. In the Network tab, filter by "Font" (or by extension: woff2, woff, ttf, otf).
3. Hard-reload the page and click around (pricing, blog, careers) — some weights only load on specific routes.
4. For each captured font URL: right-click → Save As to download the file locally.
5. View the page's CSS (DevTools → Sources, or curl the stylesheet URLs) and copy out the matching @font-face declarations. Rewrite each `src: url(...)` to point to your local file path.

Programmatic alternative: load the URL with Playwright or Puppeteer, listen for `response` events whose `Content-Type` starts with `font/`, and write the body to disk. The CSS extraction step is the same.

Only do this if you have permission to use the brand assets — most proprietary fonts are licensed and may not be redistributable.

Visual Assets

webAI logo
Logo
webAI favicon
Favicon
webAI social image
Social Card

UI Components

Live previews rendered using webAI's actual button styles.

buttonPrimary
background #171717 textColor #FAFAFA borderRadius 33554400px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px
buttonSecondary
background #F5F5F5 textColor #171717 borderRadius 33554400px shadow rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px

Brand Personality

Tone: professional Energy: medium Audience: enterprise clients

webAI Brand in the Wild

Real-world brand assets — ads, campaigns, and marketing materials.

Frequently Asked Questions

What is webAI's primary brand color?

webAI's primary brand color is #000000. It anchors the visual identity across their website, product UI, and marketing materials.

What accent color does webAI use?

webAI uses #171717 as an accent color, typically applied to interactive elements like links, buttons, and call-to-action emphasis.

What font does webAI use?

webAI uses Helvetica Neue for body text and TWK Lausanne for headings. Fonts were detected on https://www.webai.com/ as part of their live design system.

Does webAI use a light or dark theme?

webAI's primary site uses a light color scheme, with a background of #FFFFFF.

Where can I find webAI's logo?

webAI's logo is available directly on their site (https://www.webai.com/). The current logo URL is included in the machine-readable JSON profile linked above.

How was this brand profile generated?

This profile was extracted from https://www.webai.com/ using the Firecrawl branding extraction API, which inspects the live page's CSS, fonts, color tokens, and component styles. It is not affiliated with or endorsed by webAI.

Methodology

Brand data on this page was extracted from https://www.webai.com/ on using the Firecrawl branding extraction API, which inspects each site's live CSS, font network requests, color tokens, and component styles. Brand-in-the-wild images were sourced via Google Image Search restricted to ad/webinar/report queries and link out to their original third-party publishers; we link to the source rather than re-hosting third-party content. This page is published by CharacterQuilt and is not affiliated with or endorsed by webAI.

Machine-Readable Profile

Direct endpoints for agents, designers, and tooling. No login or auth required.

{
  "colorScheme": "light",
  "fonts": [
    {
      "family": "Helvetica Neue",
      "role": "body"
    },
    {
      "family": "TWK Lausanne",
      "role": "heading"
    }
  ],
  "colors": {
    "primary": "#000000",
    "accent": "#171717",
    "background": "#FFFFFF",
    "textPrimary": "#0A0A0A",
    "link": "#000000"
  },
  "typography": {
    "fontFamilies": {
      "primary": "Helvetica Neue",
      "heading": "TWK Lausanne"
    },
    "fontStacks": {
      "heading": [
        "twkLausanne",
        "twkLausanne Fallback"
      ],
      "body": [
        "helveticaNeue",
        "helveticaNeue Fallback"
      ],
      "paragraph": [
        "helveticaNeue",
        "helveticaNeue Fallback"
      ]
    },
    "fontSizes": {
      "h1": "80px",
      "h2": "48px",
      "body": "20px"
    }
  },
  "spacing": {
    "baseUnit": 8,
    "borderRadius": "0px"
  },
  "components": {
    "buttonPrimary": {
      "background": "#171717",
      "textColor": "#FAFAFA",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
    },
    "buttonSecondary": {
      "background": "#F5F5F5",
      "textColor": "#171717",
      "borderRadius": "33554400px",
      "borderRadiusCorners": {
        "topLeft": "33554400px",
        "topRight": "33554400px",
        "bottomRight": "33554400px",
        "bottomLeft": "33554400px"
      },
      "shadow": "rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.05) 0px 1px 2px 0px"
    }
  },
  "images": {
    "logo": "data:image/svg+xml;utf8,%3Csvg%20class%3D%22text-accent-foreground%20h-auto%20w-%5B80px%5D%22%20width%3D%2296%22%20height%3D%2219%22%20viewBox%3D%220%200%2096%2019%22%20fill%3D%22none%22%20xmlns%3D%22http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%22%20aria-hidden%3D%22true%22%20data-fc-idx%3D%220%22%3E%3Cpath%20data-content%3D%22w%22%20d%3D%22M19.6163%203L16.4045%2014.9667L12.9954%203.15907H9.80111L6.39203%2014.9667L3.18017%203H0L4.30713%2018H8.41705L11.4%207.32755L14.3829%2018H18.4929L22.8%203H19.6163Z%22%20class%3D%22fill-current%22%20style%3D%22fill%3A%20lab(7.78201%20-0.0000149012%200)%20!important%3B%22%2F%3E%3Cpath%20data-content%3D%22e%22%20d%3D%22M37.0498%2010.1707C37.0498%206.26251%2034.3416%203.1001%2030.1777%203.1001C26.0139%203.1001%2022.7998%206.36804%2022.7998%2010.7159C22.7998%2015.0638%2025.9657%2018.3001%2030.281%2018.3001C32.8068%2018.3001%2035.4118%2017.0232%2036.7367%2014.5924C36.7367%2014.5924%2037.0498%2013.9241%2037.0498%2013.5653C37.0498%2013.4914%2037.0464%2013.421%2037.036%2013.3612H34.3106C33.2714%2014.8141%2031.9259%2015.4754%2030.281%2015.4754C27.8102%2015.4754%2025.9829%2013.7587%2025.8487%2011.5707H36.9294C37.0188%2011.0994%2037.0498%2010.628%2037.0498%2010.1707ZM25.9244%209.31588C26.2961%207.26506%2027.9616%205.81928%2030.1468%205.81928C32.2012%205.81928%2033.8805%207.26154%2034.0594%209.31588H25.9244Z%22%20class%3D%22fill-current%22%20style%3D%22fill%3A%20lab(7.78201%20-0.0000149012%200)%20!important%3B%22%2F%3E%3Cpath%20data-content%3D%22b%22%20d%3D%22M46.9348%203.11093C44.4962%203.11093%2042.9135%204.02136%2041.8501%205.40282V0H38.8501V17.9977H41.8501V16.0046C42.9135%2017.3861%2044.4962%2018.3%2046.9348%2018.3C51.0222%2018.3%2054.1501%2015.1117%2054.1501%2010.6299C54.1501%206.14804%2051.0222%203.11093%2046.9348%203.11093ZM46.578%2015.5968C43.8069%2015.5968%2041.8325%2013.319%2041.8325%2010.6299C41.8325%207.94078%2043.8243%205.8141%2046.578%205.8141C49.3318%205.8141%2051.1885%207.94078%2051.1885%2010.6299C51.1885%2013.319%2049.3492%2015.5968%2046.578%2015.5968Z%22%20class%3D%22fill-current%22%20style%3D%22fill%3A%20lab(7.78201%20-0.0000149012%200)%20!important%3B%22%2F%3E%3Cpath%20data-content%3D%22A%22%20d%3D%22M63.7931%200H60.8644L53.7002%2018H56.9106L58.4605%2013.8984H66.1899L67.7398%2018H70.9502L63.7931%200ZM62.327%203.66719L65.1921%2011.5164H59.4654L62.327%203.66719Z%22%20class%3D%22fill-current%22%20style%3D%22fill%3A%20lab(7.78201%20-0.0000149012%200)%20!important%3B%22%2F%3E%3Cpath%20data-content%3D%22I%22%20d%3D%22M72%200V18H75V0H72Z%22%20class%3D%22fill-current%22%20style%3D%22fill%3A%20lab(7.78201%20-0.0000149012%200)%20!important%3B%22%2F%3E%3Cpath%20data-content%3D%22square%22%20d%3D%22M96%200H78V18H96V0Z%22%20class%3D%22fill-current%22%20style%3D%22fill%3A%20lab(7.78201%20-0.0000149012%200)%20!important%3B%22%2F%3E%3C%2Fsvg%3E",
    "favicon": "https://www.webai.com/favicon.ico?favicon.06ca77ac.ico",
    "ogImage": "https://www.webai.com/image/common/seo-image.webp",
    "logoHref": "/"
  },
  "__llm_logo_reasoning": {
    "selectedIndex": 0,
    "reasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of a primary brand logo.",
    "confidence": 0.9,
    "source": "llm"
  },
  "__llm_button_reasoning": {
    "primary": {
      "index": 0,
      "text": "Contact Sales",
      "reasoning": "The 'Contact Sales' button is the primary CTA due to its dark background color (#171717), which stands out against the light theme of the website. It also has action-oriented text, making it a strong candidate for the primary action."
    },
    "secondary": {
      "index": 2,
      "text": "Next slide",
      "reasoning": "The 'Next slide' button is chosen as secondary because it has a different background color (#F5F5F5) from the primary button and serves a navigational purpose, which is typical for secondary actions."
    },
    "confidence": 0.95
  },
  "personality": {
    "tone": "professional",
    "energy": "medium",
    "targetAudience": "enterprise clients"
  },
  "designSystem": {
    "framework": "tailwind",
    "componentLibrary": ""
  },
  "confidence": {
    "buttons": 0.95,
    "colors": 0.9,
    "overall": 0.925
  },
  "__llm_metadata": {
    "logoSelection": {
      "llmCalled": true,
      "llmSucceeded": true,
      "finalSource": "llm",
      "rawLogoSelection": {
        "selectedLogoIndex": 0,
        "selectedLogoReasoning": "Selected #0 because it is located in the header, is visible, and links to the homepage, which are strong indicators of a primary brand logo.",
        "confidence": 0.9
      }
    },
    "buttonClassification": {
      "llmCalled": true,
      "llmSucceeded": true
    }
  }
}

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